WE LIKE TO DELVE.

WE LIKE TO DISCOVER.

WE LIKE TO DISCUSS. 

And we like to do it all here. We’re always hunting for those nuggets of gold; those insights that stop us in our tracks and make our heads spin. Of course, whenever we come across these, we need to share them with you right away.

Read our latest finds and thoughts, and join the conversation.

Couch Blog

    
20/12/16 09:51 COUCH Medcomms

Our 2016 in summary

  From KOL strategy and healthcare professional (HCP) engagement, through customer experience and on to ...
 
     

Topics: Medical Communications

15/12/16 07:30 COUCH Medcomms

Medical communications 2017: Deliver better patient information

  We all have different preferred learning methods and ways we like to access information. Even those who ...
 
     

Topics: Patient Centricity, Medical Communications, Medical Communications 2017 Trends

13/12/16 07:30 COUCH Medcomms

Medical communications 2017: Personalisation

    Real personalisation comes about through understanding the needs of your audience. It takes deep ...
 
     

Topics: Adherence, Patient Centricity, Medical Communications, Medical Communications 2017 Trends

08/12/16 07:30 COUCH Medcomms

Medical communications 2017: Understanding patient behaviours

  Understanding the behaviour of patients: the why, where and how they do things as well as the reasons that ...
 
     

Topics: Customer Experience, Patient Journey, Patient Centricity, Medical Communications, Medical Communications 2017 Trends

06/12/16 07:30 COUCH Medcomms

Medical communications 2017: Stronger engagement strategies

  As part of our ‘what we want to see more of’ in 2017 series, this post is all about stronger engagement ...
 
     

Topics: Customer Experience, Multichannel Marketing, HCP engagement, Medical Communications 2017 Trends

01/12/16 07:30 Ash Rishi

Medical communications 2017: Patient co-design

  As we enter December, our thoughts are moving towards next year, so for the month of December our blog ...
 
     

Topics: Patient Journey, Patient Centricity, Medical Communications, Medical Communications 2017 Trends