WE LIKE TO DELVE.

WE LIKE TO DISCOVER.

WE LIKE TO DISCUSS. 

And we like to do it all here. We’re always hunting for those nuggets of gold; those insights that stop us in our tracks and make our heads spin. Of course, whenever we come across these, we need to share them with you right away.

Read our latest finds and thoughts, and join the conversation.

Couch Blog

    
22/08/17 07:30 COUCH Medcomms

Providing patient information doesn’t lead to improved health literacy

  There is no shortage of informational material generated by pharma that’s intended to help patients ...
 
     

Topics: Patient Centricity, Patient education, Health Literacy

08/08/17 07:30 COUCH Medcomms

A patient first approach to pharma content

  There are specific tasks pharma content excels at when it’s produced from the right perspective. Knowing ...
 
     

Topics: Content Marketing, Patient Centricity, Patient education

06/07/17 07:30 COUCH Medcomms

How online patient communities provide essential support

  Online patient communities are growing at a rapid clip, and not just for patients although the benefits for ...
 
     

Topics: Patient Journey, Patient Centricity, Patient education

23/05/17 07:30 COUCH Medcomms

Using communication aids to improve patient education

  We talk a lot about how patients are better informed and more knowledgeable now than they have ever been, ...
 
     

Topics: Patient Journey, Patient education

18/04/17 07:30 COUCH Medcomms

Why is health knowledge important?

  Just because we know we should behave in a certain way, and even when we’re aware the behaviour would ...
 
     

Topics: Behaviour Change, Patient education, Health Psychology

21/02/17 07:30 COUCH Medcomms

Designing patient education programmes for MOOCs

  Effective patient education programmes are vital. HCPs, pharma and patients themselves all agree on this. ...
 
     

Topics: Patient Journey, Patient Centricity, Patient education

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